You need content with verve. Punch. Juice. Zip.
Marketing that’s fun. Worth reading.
And light on bullshit.
I have the thing for you.
Content Marketing Institute
The great folks at CMI published my very first blog submission. Aim high, kids!
Certified Content Marketer, completed advanced training with the leading organization in content marketing.
MFA, George Mason
Studied storytelling with masters of short- and long-form fiction and creative nonfiction.
Content is your first, best chance
… to make an impression. The words you choose and the message you convey are the difference between success and failure.
Your words either pull your audience in, or they shove it away.
Often into the arms of your competition.
People who visit your site — or read your email copy or watch your video — are looking for something.
They want two answers right away:
Do you have what I need?
Should I do business with you?
That’s where your professional writer comes in.
Content Strategy | Conversational Copywriting | eBooks | Lead Magnets | Email Campaigns
Services & Packages
Update in progress!
o Content Strategy
o Conversational Copywriting
o Lead Magnets
o Email Campaigns
Truth is, I’m a matchmaker. I help people find other people. Make that the right other people.
The words I choose engage, inform, persuade, entertain, and, in the right situation, maybe even inspire.
For as long as I can remember and for reasons I’ll not bore you with, I’ve been driven to find just the right words. As a sportswriter or newspaper copy editor, as a youth sports coach and at-home parent, as an in-house marketing writer, and as a content marketer and copywriter, I’ve learned to find them.
What that means for you
You want a writer with three gets.
First, the writer gets you: What you’re looking for in writing services, how you like to work, and why you’re doing what you’re doing.
Second, the writer gets your business. Of course, they won’t know your business like you do. You’re the expert. But the writer knows how to get up to speed quickly and isn’t afraid to ask questions.
Third, the writer gets it. They are savvy enough to understand your audience and your needs. They are a partner-for-hire. They are someone you can trust with this valuable work. They’re here to help you succeed.
Are we simpatico? Let’s find out.
You want a writer who plays well with others. Samples in red were created as a subcontractor to Precision Marketing Group.
Apps & Websites
Websites are a window into your world. Your content must grab your audience’s attention and convince them you can help them. Attract and intrigue them. Make them want to know more.
eBooks / Lead Magnets
Education is a big part of the sales cycle. People need to know the PROBLEM you SOLVE and the BENEFITS of working with you.
News + Feature Writing
Everyone loves a story. Sometimes you sell products and services with stories. Sometimes you sell ideas. And sometimes, you just sell a story itself. You can decide which of these pieces does what.
Ghostwriting & Thought Leadership
Blogging helps your audience. Reading helps them understand solutions, position you as an expert in your field, and build awareness of your brand.