Strategist | Copywriter | Raconteur
Hey, everyone. My name is Greg Reid, and I’m a B2B content strategist and copywriter. Entrepreneurs and marketing pros outsource important writing projects to me to deepen their brands’ relationships with their audiences.
That’s because in digital marketing, everything hinges on creating conversations with your audience. I shape messages that speak to their pains, wants and desires — and how my client’s product or services can resolve them. I choose words that touch people on a visceral level and guide them toward rewarding decisions.
I’m one of those oddball writers equally comfortable at developing both longform, educational content and punchy conversion copy for websites and email campaigns. These are two very different skill sets, and most writers perfect one or the other. I work every day to continue to master both.